Website Creation Questionnaire - Therapy Practice Accelerator

Name & Practice Name:

Your Name:*

Practice Name (if different):

Basic Details:

Do you currently have a live website for your practice?*

Yes
No

Existing Live Website URL:

New TPA Website URL:

What URL will you be using for your TPA site?

Practice Phone Number:

(where phone calls from the website should go)

Practice Email:*

(where emails from website should go)

TPAers conduct sessions in a variety of ways. They are all good. Is your practice:

In-person Only
Online Only
Hybrid of In-person and Online

Google Ads requires people using their services to advertise to include a Privacy Policy and Terms & Conditions. Both of those documents require an address. If you have an online-only practice, we do not need an address to include on the main site, but we do need an address to be used on those documents for Google Ads. Please provide that address – whether your home or a PO Box for your business – in the box below.

Your Full Practice Office Address(es):

Are you running a private practice or a group practice?

Private Practice (One Practitioner)
Private Practice (Two Practitioners)
Group Practice (More than Two Practitioners)

If you have a group practice, how many different practitioners do you have in your group?

Online Profiles / Social Media:

Insert the URLs for your social media profiles for any services you would like your website to connect to:

Facebook:

Instagram:

Psychology Today:

Others:

Website Preferences:

Check all the words that describe how you want your website to feel:

Check all that apply to what you like in website colors:

Bright Colors
Pastel Colors
Nature Colors
Black and White with an Accent Color
Dark and Moody Colors
Light and Airy
Neutral Colors
Monochrome

Check all that apply to what you like in website images:

One way to give a website cohesion is to choose a theme for your images. Here are some examples of TPA sites with image themes.

Would you like your website to have a theme like those listed above?

Yes
No

Please describe the theme you would like to use. You can say “Lighthouses” “Water Colour Abstracts in Green” “Poppies” “Pelicans” “Illustrations” etc… Nothing is written in stone. This is a place to start.

Is there anything else we should know about your preferences in terms of website design and layout?

Your Existing Website’s SEO:

Will your TPA site use the same URL as your existing live website?*

Yes
No

Have you paid anyone to do SEO (Search Engine Optimization) for your existing live website?*

Yes
No

What specific actions did your SEO service do to bolster your site's organic rankings?

Is your SEO service still actively doing SEO for your site?

Yes
No
Not Sure

What pages of your existing website are currently ranking on Page 1 or 2 of Google for relevant searches? (Please list the full page URL and the keywords that page ranks for.)

Site Color Scheme:

Please find three colors that you like together: two base colors that are more neutral and one accent color that will pop out on the site where it is used.

To find these colors, you can search online for things like “ocean color palette HEX codes” or you can use a tool like https://color.adobe.com/

Then, paste in the HEX codes for those colors below. Example HEX code: AA3939

Hex code for the first base color you like:

Hex code for the second base color you like:

Hex code for the accent color you like:

Optional: Any other colors you want to share or anything else you want to tell us about colors?

Site Structure:

This section will identify the pages to be included on your website. We think of them in outline form because that mirrors the drop-downs in a website header navigation menu.

Your website will begin with six pages split between services and specialties. It could be three and three – two and four – or one and five. In some cases, all six will go under services. Nothing is written in stone. Your responses here will help us collaborate on the best site structure for YOUR practice.

Here’s an example of the three services and three specialties outline.

Home
About
Services

Service 1
Service 2
Service 3

Specialties

Specialty 1
Specialty 2
Specialty 3

FAQ
Contact

Please share the types of clients you work with (couples, teens, children, etc…) and the problems you address (grief, anxiety, depression, trauma). Most modalities don’t need their own pages (CBT, DBT, EFT, IFS, Mindfulness, Gottman, etc…). If you do any of these specifically, please list them: EMDR, Somatic, Neurofeedback.

Does your site need to have a blog section where you’ll be posting articles on a regular schedule?

What Else?

If you have anything else to share regarding your hopes, dreams, and desires for your website, please share those here: